Affiliate Partners
Join our affiliate program at West and turn your audience into a steady revenue stream. We work with publishers, streamers, bloggers and marketing partners across Canada to deliver a straightforward partnership that fits Canadian traffic and payment preferences. We focus on clear terms, reliable payments and practical tools so you can promote confidently.
Program purpose
Our affiliate program exists to build mutually beneficial relationships. We want partners who drive engaged, compliant traffic and create long‑term value. In return we provide tracking, reporting and commercial options that match different marketing styles and channels.
Partnership benefits
- CAD‑friendly payments and local payment options for Canadian players.
- Dedicated affiliate contact to help with setup, tracking and campaign optimisation.
- Flexible promotional assets localised for Canada, including French where appropriate.
- Access to regular promotional material updates and seasonal creatives.
- Transparent reporting and predictable payment cycles to simplify your cash flow.
Commission structure
We offer flexible commercial models to suit different partners - revenue share, cost‑per‑acquisition and hybrid arrangements are available. Specific rates and threshold details are agreed during onboarding and reviewed as partnerships grow. Payments are issued on a regular cycle and clearly itemised so you can reconcile performance easily.
Tracking and reporting transparency
Partners get access to a secure tracking dashboard with real‑time performance data, conversion logs and commission statements. We support tracking links, sub‑IDs and standard reporting formats so you can match our data to your own analytics. Any reporting questions are handled directly by your affiliate contact.
Marketing tools and support
We supply a range of ready‑to‑use assets: banner sets, landing pages, deep links and copy tailored for Canadian audiences. Creative packs are updated regularly and optimised for mobile. Technical support covers tracking integration, link testing and best practice recommendations for conversion optimisation.
Long‑term cooperation
We aim to build durable relationships based on fair terms and open communication. Performance reviews, tailored offers for high‑performing partners and ongoing compliance checks keep campaigns sustainable. If you’re serious about growing a Canadian player base, we’ll work with you to scale responsibly and transparently.
Interested in partnering with us? Contact our affiliate team at [email protected] to request more details or start the onboarding process.